I recommend watching the video for more details but here is the summary: Packaging: really emphasizes on the 'chemical free/all natural route' Smell: *sniffs*... yup, no chemicals here that I can tell! Taste: ... please don't Used for: 3-4 weeks Con's: I'm prone to dandruff but something tells me this product could have enhanced that, like alot...hmmm Pro's: Hair is shiny, feels and looks thicker, more voluminous! Method: Applied shampoo to roots and scalp of head and lathered it in to the rest of hair. Applied conditioner only to ends of hair as to manage dandruff and slow down over production of oil. Wish they had: listed the natural ingredients they had sampled from, on the bottle's label (I had to find it on the website) I love that: companies are listening to their consumers and following the all natural ingredient trend. Rather than us having to cook up our own scary home remedies! A special thanks to Beauty Bulletin! Be sure to sign up to them if you feel like being spoiled on a regular basis ;)