I really like this product, the colour is rich and it's not too glossy or moist. I wouldn't call it a balm exactly because it's formula is not too moisturizing, however it's not a lipstick either. The formula is not drying, glides on evenly and fades over time rather than wearing away in patches like lipsticks do. I have the red one, it's great because even after I've eaten something, there is still a hint of colour left on my lips.

Especially with deeper colours like reds, I'm always conscious about how my lipstick is going to smudge or look uneven after I've eaten or drank something but with this I don't have that problem.

This lip product is always in my bag, it's a great red lippie without the fuss! Definitely going to try out more colours!

I'm a big fan of Rimmel's Colour Rush colour balms and own two shades: The Redder, The Better and Viva Violet. I couldn't wait to try out the Drive Me Nude shade, perfect for when I need something a little more low-key and understated.

Like all the Rimmel Colour Rush balms, Drive Me Nude is highly moisturising. The colour wash is slick and glossy without being greasy or too thick. The colour is buildable and extremely long-lasting. I cannot recommend this product enough, in any and every shade, as a no-fuss alternative to lipstick.

I got this product in 600 On Fire. I love the vibrant colour, it smells good and goes on beautifully. I've also discovered that it looks super perfect when you apply lipliner before application. The staying power is out of this world, I apply it in the morning and it still looks vibrant in the afternoon after beverages and lunch.

I was just expecting more of a moisturising element to this product. I've found that my lips do feel quite dry in the afternoons after wearing it the whole day and it is also quite difficult to remove.

However, all the compliments that I've received while wearing this product surely makes it worthwhile!

If you really want to make a statement, if you’re not afraid of a pop of colour, if you’re looking for a lip colour that not only looks amazing, but is super hydrating, I would recommend this colour lip balm from Rimmel cosmetics to you.

With its vibrant bright pink colour accompanied by a creamy vanilla scent packaged in a convenient and cute twistable tube, it’s simply impossible not to love this product. It glides on with ease and keeps your lips moisturised from the get go – something hard to find with most lip colours.

I would recommend this lip colour and lip balm-in-one product to anyone looking for radiant, long-lasting colour and nourishment. This product doesn’t compromise one for the other. It has the best of both worlds.

The colour though is more of a summery shade, so I wouldn’t suggest it be worn this time of year, unless you really want to stand out, which is of course not a bad thing. I would definitely wear it all year round. A little bit of edge never hurt anyone, right?