I used this dye for my Peruvian hair and it did an exceptional job! I had previously purchased another brand and the hair did not change color at all but with this particular one, I noticed it began working even before I finished applying. Would definitely recommend this dye for hair. If your hair is intensely dark, it would be wise to use the bleach first to get the most of the colour. And on he plus side, the packaging includes a bleach pack as well.

I had good experiences with the product. The color is vibrant and it did not wash out after two washes.

The price is also very affordable and there is really nothing negative I can say about this product.

It works well on my hair!

I have been to many salons who really damaged my hair! I purchased renew highlights kit and to my amazement it really worked it left my hair feeling shiny and silky i cant believe that i have finally got the blond i wanted!!! 100% recommendable

I am always sceptical about hair colors that I don't know much about ,I mean who wouldn't be but my sister has been using this for a while and gave me a box to try which I did ,reluctantly .. the results were amazing, the color took very well and my hair feels soft and silky and the color looks gorgeous. The conditioner that's included is great ,made my hair feels nourished and even more shiny. I'm glad I tried it and highly recommend it as it is by far better than most hair colors I've used . Days down the line my hair still feels soft and silky and the color has intensified .

I love to color my hair all the time and I love changing the color all the time.
This for me worked really well every single time .
The colour applies really well, because I have long hair I need 2 boxes of any color that I use and I get full coverage all over my hair.
There is a wide variety of colors and they leave your hair shiny and healthy looking. It also comes with a great conditioner that is really nourishing and helps keep color lasting longer.

The color does eventually fade but hey what color doesn't?

You just have to treat your hair well and use shampoo that is designed for color treated hair.

Really good product at a bargain