I used the Pure Care Dry Oil Treatment Mask for the first time this week and I'm loving it! The white and gold packaging stands out and the product has a beautiful scent that stays on the hair until the next use. The product itself feels buttery soft and a little spreads through the hair from the roots to the tips. After applying and rinsing off the product my hair feels soft to the touch and I can easily brush my fingers through my hair while it is wet without my fingers getting stuck in my mane. My hair is also manageable so drying and styling time is a lot easier and quicker after using the Treatment mask. My hair looks healthy, shiny, silky soft and smooth.