Firstly the look of the GHD is so vivid and eye catching the HD of hair straighteners. Secondly after owning a GHD myself (mine is out the door now) for 8 years it is definately worth buying. Saves time and doesn't leave your hair feeling dry and brittle. And I can see that they have just improved immensely with their new design. Would love to have a new GHD ? so many styles you'll never have drab hair. Great review really need 1 of these.