Although a little pricier than most nappy creams, this is by far one of the most effective nappy creams. If my son is a little red or tender, one application sorts him out. He has also had to be on anti-biotics, and a week of using Sudocrem religiously, really cleaned up his rash. Other than the obvious use of a bum cream, it's great for any sort of redness on your face, spots, pimples, czema, rashes and even sunburn. I have to agree that the packaging could be a little better but hey, when a product is so great - it doesn't matter!