I like this product. Most of the times that I've bought it, it has come with other free products such as an eyeliner or eyeshadow. I like that it has shorter bristles as that really helps to reduce clumping. The short bristles on the wand makes it easy to handle and you can easily build up the outer lashes (or wherever it is you need to add to). I use it more for a daytime look as it is subtle enough not to make you look like you going to go clubbing!