I took my time to come and write my review as all my reviews are based on truth and effectiveness of a product. I washed my hair about 3 times now since I used this color and I can say it’s the best by far I have ever used. I don’t know why I’ve never tried this but it will be one of my top favorites, my grey’s are gone and my hair is silky smooth and sleek, I am so impressed as I was actually waiting for the effect to wear off and it didn’t. This product gets a 10 out 10 rating by me, for sure!