This lipstick is a fantastically fun colour but it is really difficult to wear because it overpowers everything else on your body/face. I have applied it many times but I found myself taking it off because it looks really crappy with the other makeup or outfit I'm wearing. This obviously has nothing to do with the actual lipstick and rather my lipstick wearing skills.
The formula is really creamy and when I did wear it, it lasted about 4 hours (with eating and drinking). I think I will find myself reaching for this a lot this summer because bright colours are in!