Bought the lipstick and as I had a shopping trip to the city I decided to try it on. Glided perfectly on to my lips. I love the shocking pink color and it just stays on for hours! It isn't really moisturizing but I didn't expect it to be. What I really loved was the fact that you totally forgot you had lipstick on and I didn't have to touch up my lips every hour or two. I loved the lipstick and would definitely buy myself more of these!