I have natural hair and rock my braids from time to time so washing and conditioning my hair is of utmost importance. I have dry hair which is prone to breakage but the conditioner is a winner. When I first tried and smelled my shampoo and conditioner it smelled familiar... I washed my hair and the shampoo wasn't foamy enough but it did the job. The fragrance isn't overwhelming at all. I really like conditioner. It stays in my hair. I love the smell of Shea butter. My natural hair felt so soft and smooth, there's also a shine after you rinse. I used the products on my braids too, and it was left feeling smooth and silky after my wash. It's definitely effective in terms of what I expected of the products. I'm excited to see the name of the brand I'm using although I think I know what it is. The packaging was cute and simple.