I have tried the shampoo and conditioner twice now and I am impressed with it. You do not need much of the shampoo for it to foam up into a nice lather. It leaves my hair feeling soft and fresh and the smell is quite amazing. I can smell it in my hair days later. The consistency is is thick and I think that helps with the wash. The conditioner leaves the hair soft. It does seem like a drugstore product. I am so excited to find out the brand. My hair is definitely loving it.