For those of us who don't have time to stick to a strict regiment of moisturising our bodies this is a must have product.a cream lotion to be used in the shower after washing. Apply to wet skin and rinse off immediately. Its unique water activated formula allows for the product to be absorbed immediately. My skin feels soft and fully moisturised and stays that way throughout the day.for a good quality product that nourishes skin with little effort it is well worth the price.