I have to be honest though and say that the scent of this is a bit off-putting for me. Now, don't get me wrong, it has a lovely just-stepped-out-the-salon smell. But it smells a bit like an old ladies fragrance - I have no idea why but that's what I'm thinking when I'm using it. However, this definitely doesn't stop me from smearing it all over my hair.

So, what exactly is Morroncan Oil? A powerful antioxidant and UV protector, Moroccanoil’s proprietary Argan oil blend is rich in vitamins and natural elements that fortify the hair, including Vitamin F (Omega 6), Vitamin A to improve elasticity, Vitamin E to protect against free-radicals, and Phenols to shield against environmental stressors

I use about half a pump for my medium-length hair and I only apply it mid-shaft to the ends of my hair. I do this before styling and after countless times of using it I can honestly say it really does cut down blow-drying time. My hair is sleeker, way more manageable and super glossy - tames frizz and flyaway's as well.

This is a silicone-based product so it should be used sparingly.