No matter what your skin tone is - light, dark, medium, beige, toast, etc - if youre looking for the perfect tone of red, with a bit of a blue undertone, your search ends with the Maybelline Color Sensational Lipcolor in Very Cherry. This particular shade is bold, and sexy, and due to the texture , in combination with the shade, of the lipstick, it gives your lips a bit of a plump illusion. The lipstick does not dry out your lips, and is very creamy. The packaging is simple, but classy. And its mirror-reflective base of the casing makes it very easy to spot it in your handbag. The downside to this product is that it is not colorstay, and will require more than one reapplication throughout the day.