I was lucky to win this lipstick in a competition and fell in love the second I tried it! The fire-engine red colour is eye-catching and bold. Because the lipstick is matte, it applies best on a smooth surface so I would recommend gently exfoliating your lips before application. The only downsides are the fact that it is hard to take off (micellar water eventually worked with some effort) and drying (so apply lip balm after taking the lipstick off. The pigment is rich, vibrant and on point for any season or occasion. I think the undertones make this a red shade that can suit a variety of skin tones.