Ever had ur hair done and hated the result! I had highlights put into my dark hair that were too brassy n made me feel uncomfortable! My hair was brittle and hard! My hairdresser advised i wait to colour cos my hair had been through too much! Standing in clicks i took matters into my own hands ! I bought this because of the protective preserum that's applied precious! Then the prokeratin formula with a nifty little comb on the applicator with non drop formulation that protects as you colour and then 30 min later rinse and apply the gorgeous heavenly scented mask! My colour looks exactly like the box at a fraction of the price! My hair is soft and appears healthy! My mum loves this brand! I can see why! 100 percent grey coverage in a caring non drip pleasant smelling formula!