Iove this cos it washes out subtley and gradually! On my dark hair there's not an overt difference! I use it to ease the greys at my temples which translate into subtle lowlights ! Mostly this colour gives my naturally dark brown hair warmth, incredible softness and shimmering glossy shine ! No other hair colour does this for me! For me this is like a colour mask! It's a little more pricey than other brands but a true pleasure to use with predictable reliable results!