I am not usually a fan of mascara and I was reluctant to try this as I thought it would be like all the others I have tried before. I was pleasantly surprised as this mascara did not clump or smudge. It also dried incredibly fast and I am definitely going to go out and look for this one in stores. The case is also very attractive and since my weakness is anything pink, I would recommend this to anyone looking for a clump free, pretty mascara. I am unaware of the price as I did not purchase this myself.