“Inspired by the American woman who is beautiful on her own terms. Spirited and proud, she is someone who loves the simple power and pleasure of what it means to be a woman. Reflecting her individuality, it’s a scent like no other – smart and sophisticated, unique and unforgettable.– Tommy Hilfiger

Tommy Hilfiger introduces Hilfiger Woman, a new fragrance inspired by the woman who creates her own style and embodies the simplicity of American glamour. Refreshingly sharp-witted, she’s a new kind of classic. You can see it in her eyes – for her, life is about the moment and the experience. It’s the chance to do something new, exciting and real. Grounded by where she comes from, inspired by where she’s going. Someone who loves the simple power and pleasure of what it means to be a woman.

“We are pleased to introduce Hilfiger Woman to the Tommy Hilfiger brand portfolio. In an exclusive partnership with Parfümerie Douglas, the fragrance was developed in collaboration with Douglas selling specialists. This new scent reflects Tommy Hilfiger’s signature style of Classic American Cool and truly represents our consumer,” said Veronique Gabai-Pinsky, Global Brand President, Aramis and Designer Fragrances. “She has a refined glamour and timeless grace.”

HILFIGER WOMAN, THE FRAGRANCE
Hilfiger Woman was designed exclusively in partnership with the Parfümerie Douglas selling specialists with a focus on the Douglas consumer. From the juice, to the packaging, to the flowing ribbon detail, the fragrance truly embraces the Hilfiger spirit.

Hilfiger Woman, the new fragrance by Tommy Hilfiger, is feminine to its core. It’s a breathtaking fruity floral laced with an element of surprise. Destined to become a classic, this new scent embraces the stylish exuberance of the Hilfiger woman.

“Hilfiger speaks to a woman full of contrasts. Clearly accomplished, yet not the least bit conventional. She’s a forward thinker, but a nostalgic romantic. Powerfully passionate, yet softly vulnerable, this woman’s contradictions are what make her so compelling,” said Trudi Loren, Vice President of Corporate Fragrance Development Worldwide. “Hilfiger Woman is a scent that embraces this modern, alluring personality. It’s a new American classic, but with an enticingly inspired twist.”

THE HILFIGER WOMAN ACCORDS

THE CONFIDENT ACCORD
The fragrance captures the Hilfiger woman’s fresh exuberance with pink grapefruit and sparkling mandarin, juicy raspberry and Italian bergamot.

THE CHIC ACCORD
Speaking to her penchant for the unexpected, the chic accord is made up of lighthearted Egyptian Lily of The Valley, rich pink Yulan magnolia and Moroccan jasmine.

THE SENSUAL ACCORD
The sensual accord reflects her effortless style with its soothing combination of creamy vanilla and smooth sandalwood, sparked by the spicy warmth of patchouli and vetiver.

The HILFIGER Woman bottle silhouette is classic with a striped grosgrain bow jauntily tied to the polished silver-toned cap to provide a touch of whimsy. It is the epitome of Tommy Hilfiger style – a true classic with a twist. The Hilfiger Woman carton is clean and simple in high-gloss turquoise paper punctuated with an embossed striped ribbon to mimic the bow on the bottle. It’s confidently elegant, classically modern.

HILFIGER Woman will be on counter September at selected Edgars & Red Square stores.
Price: 50ml SRP R525 and a 30ml  SRP 350