i do not own a ghd hair iron and the one and only reason would be is that it is a bit pricey for a student like myself to purchase, however i feel that whenever i have used a ghd(which is only at a salon) my hair always felt fantastic!! for me this is one product i have really gotta save up for-there is no other product out there that can match up to the high standards and excellent quality a ghd can offer. i have used a straightening iron before only to be delayed by 2 hours, the results were pathetic and it never lasted me the night as my hair would go back to being frizzy (talk about poor quality and non-effectiveness)!! i have extremely thick, wavy hair and using a ghd saves me time and effort, giving me the results i soo desperately need-which is silky smooth, straightened hair or better yet... sexy curls!! you see.. this is why i love a ghd.. the possibilities are endless and the results are always guaranteed!!! thank God for Good Hair Days :)