Applying the product was super easy. But rinsing it off was not.
The instructions tell you to rinse off until the water runs clear, but that did not happen with me. Every time I ran some water through my hair more color came out, even this morning (colored my hair yesterday) when I wiped my hairline after washing my face, my white face cloth came out with some pink tint on it. BUT I am loving my new vibrant hair color. My hair was quite dark before coloring and I was worried that the color will not be as vibrant, but man am I pleasantly surprised!