I apply the Estee Lauder serum before applying my moisturiser, it creates a silky feeling, which you can even feel on your fingers. After pregnancy i did get some pigmentation on my face, and with the help of this serum it is barely noticable anymore. I have to admit iv been lazy and have never applied it every single day, but i need to get my regime back in to order :) All in all great product, a bit pricey, but thank goodness i have a few more testers which i got in the gift packs when purchasing Estee Lauder products.