I am an essence cosmetic fan and I find their products to be great quality and to be cost effective. I am used to wearing kajal on a daily and it always tends to smudge by 2pm when my energy levels drop, weird pronomina. I have been using the essence eyeliner for 2 months now and I have not regretted it. The liner is waterproof and does not smudge and glides on easily and stays in tact all day.