It is a good product at a very affordable price, I love how my lashes look after application, in my personal experience it does not clump up my lashes and that is one of the things I had to deal with when I purchased other mascaras.

It does dry out quickly and the brush may sometimes pick up more product than you may need but other than that it is a good buy that gives you value for your money.

PRICE: R53.95
WHERE: CLICKS STORES

PRODUCT: Ultra Black 12ml

so by now you fellow Beauties know I love a good deal
DRUMROLL!!!!!!!!!!!!!! ESSENCE BEAUTY PRODUCTS are always greatly priced, you can compare Clicks and Dischem for better deals. I am a loyalty rewards freak so I spend my hard earn money between these two stores.

oki doki enough about me and my wallet issues.
For crazy long lashes that pop buy Essence I love Extreme CRAZY Volume Mascara.
layer without clumps and give you the volume, length and definition you crave

Super Amazing Mascara!!

Cool design, awesome brush, quick and easy to apply.

Only down side is it gets dry too quickly, needs to be on a monthly to buy list.

Amazing lash experience for that falsie look.

Not to forget the affordable price tag.

i have always spent hundreds of rands on mascara, but when I came across this one, which was super affordable, I have decided to give it a try. It is honestly the best mascara i have used so far and i have already purchased another one, since I wear mascara on the daily. It does not clamp together and a little goes a long way so it will last a really long time. I use it as an everyday wear since it provides the volume and thickness I need without it clamping together. If your lashes lacks volume and Thickness, this is for you. Essence is cruelty free as well, so that's an added bonus!

The Essence Multi-Action Mascara (black and pink packaging), is the BEST Essence mascara out there at the moment. Don't waste your time & money on their other mascara's as I have in the past - this truly is their number 1 mascara. Does not flake onto my cheeks and lasts for an entire work day. The brush is also the best in the current Essence mascara range. Highly recommended!

I like it.
It separates and thicken my lashes, which is what I really want. I didn't really care much of lengthening (since my lashes are already kinda long), which it did a bit. I'd say it's really good for everyday wear. Hasn't flake or smudge on me, so that's a plus. This is my new favourite mascara! It's cheap, holds a curl, lengthens & volumizes my lashes and is one of the few mascaras I have found that doesn't smudge on me. It is also easy to remove with soap and water which is also a big plus.
And no animal testing! So yay. I'd repurchase forever and ever. :D