The Essence All Eyes On Me Waterproof Multi-Effect Mascara, is a black, compact mascara. The brush is small and has spiral bristles going in a downwards motion. The formula tends to flake a bit after about 5 hours wear, which isn't too bad considering you're paying R30 for a waterproof mascara - that is actually waterproof! It boasts the same formula as all the other Essence waterproof mascaras, just the packaging and brush is different in the sense that its very basic.