I love all things Elizabeth Arden because I know that Ill get that high end quality from their products. I have super duper dry lips from all the lip-lock licking throughout the day so embarrassingly a friend offered me some of this wonder balm for my ashen lips and with just one application my lips felt really smooth and hydrated . And guess what I didn't have to retouch throughout the day as it stayed put on my lips. Gosh AMAZING!