Well worth the spend!i need to colour my hair roughly every 6 to 8 weeks! This shampoo not only smells good but enables me to stretch my every second day wash to an every third day wash by keeping mg hsir clean soft and shiny thereby i dont add serums and heat defense spray and therefore less product build up! I've even managed to sport red tones in my hair which wash out the easiest because this shampoo really does what if says! This colour radiance hair leaves you with soft glossy healthy n radiant hair and because of the healthy state it leaves your hair in you wash your hair less frequently, use less hair product and you'd colour lasts longer!