Before I even started using the product, I really love/loved the packaging of this product. When I opened the cap the first thing I did was smell it. I don't know about you, but I love great smelling hair products. The African Macadamia Oil infused in this shampoo is amazing. Makes one not want to rinse their hair, but even after washing it out the scent lingers. This shampoo cleansed my hair, leaving it looking shiny and full of volume.