I love the shampoo, I have very damaged hair from keeping braids in too long and not looking after it during that time and I think from dying my hair as well. but this shampoo really smells great and it made my hair feel soft and more alive after the first wash.

I paired my first use with the Pure Care Dry oily Mask, and I think that really just added to the experience and the effect. ive never used hair masks before so it was amazing to try and it smells incredible. i think this shampoo is a hit, and i am excited for the results after more uses. these two products have left my hair looking and feeling better than before and more nurished.

Looking at market competators I think Dove has really upped its game in terms of hair products, this range can be easily compared with other high-end brands that have produced hair ranges for years. I really rate it highly because it has great quality and its afforadable and the packaging is A+, simple and appealing.