I used to use Nice Easy. But living in a very small town I don't always find what I'm looking for. I wanted to dye my hair,and a friend introduced me to DarknLovely's color intensity. I love it so much I don't think I'll be using anything else. Made my hair soft and silky and I loved how the color stayed in. I'll most Def recommend it

I used the red colour and it came out ok, it did however dry my hair out but i liked the colour because it was brighter than most colour dyes.

I've gone dark many of times (using different brands), and I'm still of the opinion that this cheaper brand is more effective than other (more expensive) box dyes.

I've used colour intensity dye at least 3 times and on all occasions it has not disappointed me. It does not drip which is a major draw card for me and my hair was not left feeling lifeless after the treatments. What I loved most about it was that my hair did not break after a few weeks nor did it go orange.

I would use this product again and again.

I won this on the BB exchange and was so excited when I received it that I used it immediately, I was a bit sceptical that it wouldn't be suited to my hair type but that didn't deter me at all. I was also pleasantly surprised to see that it is formulated with olive oil.

I love that it is so easy to apply, no dripping, no mess. Once the cream color and activator is mixed it forms a lovely cream which resembles and feels like plain yogurt. Applying it was so easy and hassle free.

Whilst rinsing off the color my hair felt so soft and silky and I was amazed at how gorgeous the color looked, a rich chocolate brown. I've had no problem since applying the color last week, my hair still feels soft and shiny and the color still looks fabulous.

Thank you Beauty Bulletin.

Months back and it was do easy to use.

It was a rich copper which turned out nicely. I had no hair problems that one gets to experience after dying hair, no hair loss and no breakage.
So affordable and easily accessible

This is a wonderful product for those with an Afro,its give hair an optimum, instant shine & moisture and makes it easily manageable as well..

I received this from BB to review.The colour i got was amber blonde.I like the fact that this dye doesnt drip and it spreads well.Its so great to use especially at home.The colour ddnt really turn amber blonde but instead it turned a bit brownish,but for some weird reason i like it.I think it will work better on natural ethnic hair.Thanks BB

i would love to color my hair this summer and this color is a hit

A non-drip, rich colour dye