On the instructions, they recommend to apply this product and then to use patting motion to activate the suction. It sounds complicated but it really isn't. After you apply it, instead of rubbing it off, you just need to pat a couple of times to almost break down the makeup. It cleans the makeup very well and leaves you skin very soothed! I can imagine how great it will feel in Joburg winter when its super dry! This product smells a bit herby/grassy but its nothing offputting! It also comes with a little squeeze cap which prevents you from using to much product! I recommend this!