Perhaps I read far too much into the hype of this mascara, but my dad actually bought me two tubes of it back from the UK last year, and I just didn't enjoy it at all. I didn't feel that it lengthened OR volumised my lashes, and it was so darn difficult to remove. I disliked it so much that I actually passed it on to my mom who DID enjoy it (no clue why - just different preferences maybe?).

I much prefer the Benefit Bad Gal lash - they used to do a purple one, I'm not sure if they still do, but I tried it first when we last had Benefit in the country, and loved it so much that I got a friend to get me several tubes of it when they went overseas. For a good long while it was my holy grail mascara, until I just couldn't justify spending that kind of money on a mascara, when the cheaper ones are just as good for me.