I am not one to really order products from a book. I am more the type that enjoys being overwhelmed by the selection in store and opening every tube to analyse the brush and so fourth. I eventually challenged myself to purchase a few AVON products after hearing such good reviews about AVON products. This is one of the products I chose, mainly because it was on special, I was pleasantly surprised. I do use two to three different mascaras as a time but the max shock waterproof is always in the mix. It's always used as my final step. It builds very well. You will definitely always find it in my makeup draw.