I bought this some time back and I must say it is far better than Avons latest overated 'Big & Daring' Mascara. Mine came in a pretty limited edition pink tube with blue and gold designs.

This mascara certainly does add length and volume to my lashes and puts the so called 'big & daring' to shame. Ofcourse I have to use a few coats to get my desired effect but at least it delivers on that aspect. The consistency is thick which is what I like however it does clump if you overdo it with the coats. It dries quick enough and does not make my lashes feel stiff as with some mascara's and the shape and size of the brush makes for easy and effective application. Not bad Avon!