I love this mascara, it's one of Avon's most popular mascaras. Mainly because it adds full volume without weighing down lashes. It's also the first mascara that doesn't flake or dry hard on lashes and make them look fake and thick. I also like this mascara because its perfect for sensitive eyes and contact lens users, no itching, burning or troubling. Plus this mascara is super user friendly, so removing the product is a breeze, no panda eyes!