This product being my first lip balm ever to purchase from Avon gave me a postive feedback on their products. At first ive always heard good reviews on this product but never seem to try it, but when i did, there wasnt a holding back!i was instantly an addict to it!. i wore it all the time everytime! wheither it be at home or at school you would always see it on me! it was an essential for me - my handbag and school bag must have! it glides on so smoothly and leave a pigmented gloss with a cherry flavour , making me feel soo beautiful - something that never happens with other products!.. if you havent tried this yet , you MUST go purchase it ASAP!