Avon Ultra Colour Absolute Lipstick in Fresh Fig is a lovely sheer pink-red lipstick with the "Colour Complete Complex" of Vitamins C and E, SPF15, phytol, collagen and moisturisers, that keep the lips hydrated and feeling great.I enjoy the sheer texture for a subtle hint of colour and the spf15 is a big plus. The wear time of this lipstick is up to 2 hours without eating or drinking and has a very balmy, shimmery texture to it. The lipstick is well priced and affordable on a budget. The packaging is gorgeous and portrays the colour of the lipstick. It has a fruity scent that does linger on the lips, which I quite like. I also like that it doesn't dry out my lips, making it a pleasure to re-apply. Its balmy texture makes it possible to apply it without a mirror, which is awesome for on the go application.