Talk about BOLDNESS indeed. Not so long ago i was introduced to boldness when it comes to colour on lips by Avon, Ooh boy did l love and enjoy the results. Now with the new Ultra colour Bold lipstick, i received a very odd colour and just the thoughts of walking around with it sent shivers down my spine - i received the Bright Nectar, it`s got an orange colour when you look at it, but somehow i fell in love with it with my first attempt. Boldness was unleashed, in application it gives you a nudish colour, leaving your lips looking naturally nourished, beautiful and inviting. Even my husband loves the shade. Thank you Avon for this trial and have already ordered two more shades from my representative (Pink punch and Rapid Rose). SO DARING!!!