This has to be my favourite shade from Inglot (though the competition is very close with shade 402 that I still need to review). It is a very unique shade - it is kind of hot-chocolatey but with a bit of purple/plum undertone. Very dusty and smokey (think of hot chocolate that has that milky-creamy look). I just adore colours like this! It is a medium shade - totally wearable for day. It is completely matte and is buttery in texture. The powder is packed a bit loosely (I find that to be the case with all Inglot matte and double sparkle shades) so when you dip your brush (or finger) into it, you get tons of powder straight away. It is very soft and blendable. Great quality! I love this shade - and will definitely check out a darker version of this next time I stop by...