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Follow a Project

Follow a Project

FASCINATED BY BEAUTY’S MANY FACETS?
WE HAVE A PROJECT FOR YOU.

FASCINATED BY BEAUTY’S MANY FACETS? WE HAVE A PROJECT FOR YOU.

Looking for a new makeup-bag bestie? A skincare soulmate? The next product you won’t
leave the store without? Try it before you buy it when you follow our influencers. They’re
putting products to the test so you don’t have to, Follow a project, hear honest opinions, be
part of a conversation. Whatever you’re interested in, there’s a project for you…

Looking for a new makeup-bag bestie? A skincare soulmate? The next product you won’t leave the store without? Try it before you buy it when you follow our influencers. They’re putting products to the test so you don’t have to, Follow a project, hear honest opinions, be part of a conversation. Whatever you’re interested in, there’s a project for you…

About the project

📣 Follow Team Ingram’s Trying the Moisture Plus Triple Glycerine Range📣

Looking for range of creams that could offer intense moisturisation to restore your driest areas? We’ve recruited 150 Women & Men to try Ingram’s Moisture Plus Triple Glycerine Range, and find out if it can offer them intensely moisturised skin! Follow the #SwitchToIngrams hashtag on Instagram to see them sharing their experiences! 

Ingram's

Date: 12 June - 8 July 2024

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Garnier Pure Active

Date: 12 June - 1 July 2024

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About the project

📣 Follow Team Garnier trying the Garnier Pure Active Charcoal Range 

Want to know more about a skincare range that could reduce your breakouts and blemishes? We’ve recruited 100 TikTokkers to put the Garnier Pure Active Charcoal Range to the test and see if they notice a 44% reduction of breakouts and blemishes in just 28 days. Follow the #GarnierCharcoalChallenge hashtag on TikTok to see them sharing their experiences!

About the project

📣 Follow 100 Garni-HAIR Fans trying the #NewGarnierDisneyShampoo 

We’ve recruited 100 people with kids to discover if Garnier’s NEW Ultimate Blends Kids 2-in-1 Disney Range can cleanse and detangle their little one’s hair effortlessly without tears. Follow the #NewGarnierDisneyShampoo hashtag on Instagram to see them sharing their experiences!

Garnier Disney
Shampoo

Date: 05 - 24 June 2024

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IWORI Mongongo
Hair Care

Date: 18 May - 03 June 2024

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About the project

📣 Follow 100 CURL-fluencers trying the Iwori Mongongo Hair Care Range📣

We’ve recruited 100 people with curly, coily, or kinky hair to put the Iwori Mongongo Hair Care Range to the test and discover its effectiveness in strengthening and repairing their locks. Follow the #IworiKinksCurlsAndCoils hashtag on Instagram to see them sharing their experiences!

About the project

📣 Follow the Garnier Glow Gang trying Garnier’s Vitamin C Serums 📣 

We’ve recruited 100 people to join our Garnier Glow Gang to put Garnier’s Even & Matte Vitamin C Day and Night Serums to the test, and find out if the serum duo can effectively combat dark marks, even skin tone, and enhance glow! Follow the #GlowWithGarnierVitaminC hashtag on Instagram to see them sharing their experiences!

Garnier Even &
Matte Vitamin C Serums

Date: 22 May - 10 June 2024

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Maybelline May

Date: 17 May - 3 June 2024

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About the project

Follow the Maybelline Squad celebrating #BDayBeautyWithMaybelline

We’ve recruited 100 of Maybelline’s biggest fans to celebrate the world’s #1 make-up brand during the Month of MAYbelline! Stay tuned for inspiring birthday make-up looks with their favourite Maybelline products. Follow the #BDayBeautyWithMaybelline hashtag on TikTok to see them sharing 4 weeks of big beauty deals and messages of Maybelline love!

About the project

Follow 550 Clean Champions trying Baby Soft Moist Toilet Tissues & WIN! 

If you’re looking for a product to keep you feeling extra clean everywhere, every moment, especially in the bathroom, then follow the #ThatExtraCleanFeeling conversation! We’ve recruited 550 Clean Champions to find out if Baby Soft Moist Toilet Tissues can be the ultimate bathroom essential to leave you feeling fresh and confident. Follow the #ThatExtraCleanFeeling hashtag on both Instagram and TikTok to see them sharing their experiences, and stand a chance to WIN!

Baby Soft

Date: 08 May - 03 June 2024

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Kotex Period
Underwear

Date: 24 April - 13 May 2024

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About the project

📣 Follow 100 Women trying Kotex Period Underwear to find out if it’ll give them #ConfidenceUninterrupted 

Get ready to find out if you can live life uninterrupted from period stresses! We’ve recruited 100 Women to put Kotex’s Period Underwear to the test to find out if it can give them that extra layer of confidence uninterrupted. Follow the #ConfidenceUninterrupted hashtag on Instagram to see them sharing their experiences!

About the project

📣 Follow 100 Huggies Parents trying #HuggiesLittleSwimmersSA to find out if they’ll be the best-in-class leakage protection for waterplay 📣

Not sure which swim nappy to choose for your little one? We’ve recruited 100 parents with babies to find out if Huggies Little Swimmers Disposables & the NEW Huggies Little Swimmers Reusables will be the best-in-class leakage protection for waterplay. Follow the #HuggiesLittleSwimmersSA hashtag on Instagram to see them share their experiences!

Huggies Little
Swimmers

Date: 19 April - 6 May 2024

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Himalaya Wellness

Date: 17 April - 6 May 2024

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About the project

📣 Follow 150 people trying the Himalaya Turmeric Range 📣

Curious if the Himalaya Turmeric range can be your go-to for personal care and healthcare? We’ve recruited 150 people to experience and share the golden wonders of turmeric’s exceptional benefits with the Himalaya Turmeric Range. Follow the #TurmericTimeWithHimalaya hashtag on Instagram to see them sharing their experiences!

About the project

📣 Follow 100 Glow Girls trying Oh So Heavenly’s NEW Body Oil range to find out if it’ll give them that #HeavenlyBodyGlow 📣

Want glowing, hydrated and nourished skin? We’ve recruited 100 Glow Girls to try the NEW Oh So Heavenly Body Oil range to find out if it’s an effective body oil. Follow the #HeavenlyBodyGlow hashtag on Instagram to see them sharing their experiences!

Oh So Heavenly
Body Oils

Date: 16 April - 6 May 2024

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Maybelline

Date: 2-15 April 2024

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About the project

📣 Follow 100 Beauty TikTokkers trying Maybelline’s NEW Fit Me Fresh Tint Foundation

Looking for a new go-to hybrid foundation that is good-for-skin? We’ve recruited 100  Beauty TikTokkers to try the NEW Maybelline Fit Me Fresh Tint to find out if they can be THAT GIRL that gives ‘CEO of glow’, and if it can give them that “Fresh Fit for their skin”. Follow the #FreshFitForMySkin hashtag on TikTok to see them sharing their experiences!

About the project

📣 Follow the Purity Parents team getting their little ones ready for solids with Purity 📣

Are you a new parent looking for baby food that’s perfect for getting your baby ready for table food? We’ve recruited a team of Purity Parents who are getting their little ones ready for solids. Follow the #PurityToTableFoodReady hashtag on Instagram to see them sharing their experiences!

Purity Jars

Date: 14 March - 8 Apr 2024

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Guess

Date: 7 Mar - 2 April 2023

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About the project

📣 Follow 100 GUESS Girls #SparkleWithParadiso as they try the NEW Guess Bella Vita Paradiso fragrance 📣

GUESS has just launched a BRAND NEW fragrance to their iconic GUESS Bella Vita collection – introducing Bella Vita Paradiso Eau de Parfum! So we’ve recruited 100 GUESS Girls to try out the fragrance and find out if it can elevate their every day with a spritz of glamour. Follow the #SparkleWithParadiso hashtag on Instagram to see them share their glamorous experiences! 

About the project

Follow 100 Beauty Influencers trying the #NEWHydramaticLipstick! 

The secret is out – the NEW ADDITION to Avon’s Hydramatic lipstick range is SHINE! We’ve recruited 100 beauty influencers to try Avon’s NEW Hydramatic Lipstick! Follow the #NEWHydramaticLipstick hashtag on Instagram to see them share their experiences! 

Avon Hydramatic

Date: 1 - 11 March 2024

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Mighty Patch

Date: 15 Feb - 11 Mar 2023

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About the project

📣 Follow 100 Mighty Heroes on their #MightyPatchItSA journey with Mighty Patch

Want to say goodbye to pesky whiteheads in as little as 6 hours? The wait is over – the viral product that’s trending all over social media is finally launching in South Africa! Introducing Mighty Patch from Hero Cosmetics, USA’s #1 best-selling pimple patch*! Get ready to follow the #MightyPatchItSA hashtag on Instagram to see 100 Mighty Heroes introducing this exciting product launch, to find out if it will be THE absolute go-to pimple hero AND for a chance to WIN!

*Based on unit sales, Circana total US Multi-Outlet, latest 52 weeks ending 07/30/23

About the project

📣 Follow 100 Shapeshifters trying Revlon Fire & Ice to #OwnTheImpossible + WIN 📣

Get ready for contagious confidence to inspire you to own your individuality! We’ve recruited 100 Shapeshifters who dare to defy the ordinary. They want to embrace all sides of themselves with a long lasting scent that celebrates their duality and empowers them to #OwnTheImpossible! Follow the #OwnTheImpossible hashtag on Instagram to see their journey with Revlon’s Fire & Ice fragrance range, what they think about it AND for a chance to WIN 1 of 8 Fire & Ice hampers!

Revlon Fire & Ice

Date: 15 Nov – 11 Dec 2023

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Batiste Dry Shampoo

Date: 9 Nov – 11 Dec 2023

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About the project

📣 Follow 100 Batiste Babes trying Batiste Dry Shampoo to find out if they can #SkipHairWashDaySA + WIN 📣

Revived hair in under 5 minutes without water? 👀 Want to find out if Batiste Dry Shampoo can give your hair a quick instant refresh in between wet washes to keep it feeling, looking and smelling fresh and fabulous without the fuss? 💁✨ Follow the #SkipHairWashDaySA hashtag on Instagram to see 100 Batiste Babes putting Batiste Dry Shampoo to the test to find out if you can skip a hair wash day AND if you want to stand a chance to WIN 1 of 10 Batiste hampers, then follow the #SkipHairWashDaySA hashtag on Instagram. 

About the project

📣 Follow the Serum Squad testing IQ’s #SkinBoostingSerums + WIN 

Looking to boost your skincare routine? Want to find out if the locally made and clinically tested range of IQ Serum Shots are high quality and an effective trio to enhance your everyday routine? 🤩 Then get ready to follow the #SkinBoostingSerums hashtag on Instagram to see 100 Serum Users putting IQ Serum Shots to the test to find out if they can boost their skincare routine and achieve radiant skin AND for a chance to win 1 of 7 IQ hampers!

IQ Serum shots

Date: 8 Nov – 11 Dec 2023

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Colgate Optic White

Date: 26 Oct – 13 Nov 2023

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About the project

📣 Follow 100 White Smile Champions trying Colgate’s NEW revolutionary teeth whitening innovations 📣

Colgate has just launched 2 NEW revolutionary teeth whitening innovations, Optic White Oxygen Toothpaste and Optic White Overnight Whitening Pen 😁 ✨ Want to find out if these products can give you a whiter smile in just 3 days? We’ve recruited 100 White Smile Champions to find out if this new range truly is #TheFutureOfTeethWhitening and the game-changing solution to whiter smiles! Follow the #ColgateGameChangers hashtag on Instagram to see #RealSmilesRealWhitening in action as they put the Colgate Optic White products to the test! 

About the project

📣 Follow 100 Soap Users trying Protex to find out if #ProtexGivesYouMore 📣

Looking for MORE than just regular soap? Want to find out if Protex has the perfect range for your family that protects AND elevates your cleansing routine effectively with multi-benefits at an affordable price? 🤩 Then get ready to dive into a new era of cleanliness and follow the #ProtexGivesYouMore hashtag on Instagram to see 100 Soap Users putting the Protex soap ranges to the test to find out if #ProtexGivesYouMore.

Protex

Date: 19 Oct – 13 Nov 2022

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Revlon Pink
Happiness

Date: 19 Oct – 13 Nov 2023

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About the project

📣 Follow 100 Y2K girlies trying Revlon’s Pink Happiness fragrance 📣 

Y2K is back, and the nostalgia is bigger than ever! We’ve recruited 100 Y2K girlies to try out the Revlon Pink Happiness range and share their experiences! Follow the #PinkHappinessRevival hashtag on Instagram to find out what they think and for a chance to WIN!

About the project

📣 Follow 250 Curly Heads trying got2b’s NEW got Curls range 📣 

Got2b has joined forces with the curly community to craft their first range co-created with curly heads for curly heads! We’ve recruited 250 Curly Heads to try out this range and share their experiences! Follow the #GotGorgeousCurls hashtag on Instagram to find out what they think and for a chance to WIN!

got2b got curls

Date: 18 Oct – 13 Nov 2023

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Femagene

Date: 05 – 16 Oct 2022

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About the project

📣 Follow 100 Confidence Queens trying the Femagene Range 📣

The #FemageneEmpowersMe challenge is here with the Femagene Range! We’ve recruited 100 Confidence Queens to try out this range and share their experiences! Follow the #FemageneEmpowersMe hashtag on Instagram to find out what they think and for a chance to WIN!

About the project

Follow 750 people trying Avon’s new fragrance and sharing their thoughts on TikTok & Instagram! 

The BIG reveal is OUT: Avon’s brand new addition to the iconic Far Away brand is the NEW Far Away Beyond The Moon,🌙 a fragrance that captures the mystery of the moon and is powered by Belle De Nuit.🌸 We recruited 750 fragrance lovers who want a premium fragrance that lasts for hours and makes them feel the allure of the moon! Follow the 👉#FarAwayGoesBeyond👈 hashtag on both TikTok and Instagram to find out what they think of this fragrance!

Avon Far away

Date: 3 Aug – 11 September 2023

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Justine Tissue Oil
Active Repair

Date: 05 - 24 July 2023

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About the project

Follow 100 active enthusiasts trying Justine’s new tissue oil! 

Could this be the ultimate tissue oil to actively repair, recover & relieve your body & muscles? 💪 That’s what we wanted to find out – so we handpicked 100 ACTIVE enthusiasts to try Justine’s NEW #TissueOilActiveRepair! If you want to get their opinions and see their results then you MUST follow the #TissueOilActiveRepair hashtag on Instagram!

About the project

100 women are trying Oh So Heavenly anti-perspirants, want to know what they think? 

We handpicked 100 women to put Oh So Heavenly’s anti-perspirants to the test and to let us know if they deliver on the promise of Powerful Protection and Sensational Scents. 🤩 If you’re looking for your new go-to anti-perspirant then you HAVE TO follow the #PowerfulProtectionSensationalScents hashtag on Instagram.

Oh So Heavenly

Date: 13 – 30 July 2023

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Avon Power Serum
Duo

Date: 03 - 23 July 2023

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About the project

Follow 100 skincare enthusiasts testing this Avon anti-ageing duo

Avon has just launched the Anew Power Duo, their most powerful anti-ageing face & eye duo yet, which claims to deliver 7 age-defying benefits in 7 days! Obviously, we have to put this to the test with the #7DayPowerDuoChallenge!😍 We’ve handpicked 100 skincare enthusiasts, they’re putting the Duo to the test on 1 half of their faces to see how it compares to their usual skincare regime on their other half, and they’ll be sharing their verdicts! If you want to get their opinions and see their results, then you MUST follow the #7DayPowerDuoChallenge hashtag on Instagram.

About the project

100 Winter Wellness Warriors are trying the Medirite Health range!🤩💊 Follow the project to find out what they think!

We handpicked 100 Winter Wellness Warriors to try the Medirite Health range to see if they can #DoWinterBetterWithMedirite.🤩 If you’re looking for your new winter go-to then you HAVE TO follow the #DoWinterBetterWithMedirite hashtag on Instagram.

Medirite Health

Date: 21 June – 9 July 2023

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Avon Cream To
Powder

Date: 08 – 25 June 2023

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About the project

Is this 3-in-1 Avon Foundation a game-changer?😍 Follow the project to find out! 👇

We handpicked 100 women to try Avon’s brand new Power Stay Cream-To-Powder 3-in-1 Foundation!😍 If you want to find out what they think, you HAVE TO follow the #CreamToPowderPower hashtag on Instagram!

About the project

Psst…this could be a game changer for anti-ageing skincare! 🤩 Find out what 100 women think 👇

🚀 Get ready to be SKIN-spired! 💥 We handpicked 100 South African women to put the brand-new Justine A-Firm Hydro Plus range to the ultimate test! 😍 They’re going to find out if the range delivers dramatic anti-ageing results and if you want to know what they think then you HAVE TO follow the #AFirmPowerOf3 hashtag on Instagram!

Justine A-Firm Hydro

Date: 05 - 26 June 2023

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Iwori Hair Care

Date: 23 May – 4 June 2023

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About the project

Perfect curly hair has entered the chat! Or has it? Let’s find out! 👇

If you want to see 100 CURL-fluencers try out Iwori’s Marula Curl Protection Hair Care range then you HAVE TO follow the #IworiCurlyHairGoals conversation on Instagram! Simply click on the #IworiCurlyHairGoals hashtag and click ‘follow’ to find out if the range ticks all of their curl boxes! AND, they’re also going to give YOU a chance to WIN the curl protection range for yourself!

About the project

Follow our new project to find out if you #ChooseAvonLovU!😍❤️  

Avon has just launched a brand new fragrance and we’ve recruited 250 women to put it to the test to find out if they #ChooseAvonLovU!❤️ If you’re a romantic who loves fruity, floral fragrances and if you want to know if Avon’s LOV|U fragrance could be your new go-to then you HAVE TO follow the #ChooseAvonLovU conversation on Instagram and TikTok! Simply click on the #ChooseAvonLovU hashtag on Instagram and TikTok and click ‘follow’ to find out if this fragrance lives up to the hype!

Avon LOV | U

Date: 4 April – 1 May 2023

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About the project

Want sleek brows and edges? Follow the #Recommendgot2bBrowsAndEdges conversation to learn more!

If you’re looking for a product that helps your brows and edges stay sleek and on fleek all day or night long, and if you want to find out why 100% of our Beauty Bulletin survey group said that they #Recommendgot2bBrowsAndEdges then this is a project you HAVE TO follow!

got2b Glued 4
Brows & Edges

Date: 24 Oct – 21 Nov 2022

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Colgate Optic
White Expert

Date: 20 Oct – 21 Nov 2022

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About the project

Want to learn about the breakthrough product for at home teeth whitening? Follow the #WhitenTeethLikeAProWithColgate conversation! 

If you’re into teeth whitening and if you want to find out how you can get a natural whiter and brighter smile from the comfort of your own home then this is a project you HAVE TO follow! Follow the #WhitenTeethLikeAProWithColgate conversation to get the inside scoop on the breakthrough for at home teeth whitening.

About the project

Want to learn about the breakthrough product for at home teeth whitening? Follow the #WhitenTeethLikeAProWithColgate conversation! 

If you’re into teeth whitening and if you want to find out how you can get a natural whiter and brighter smile from the comfort of your own home then this is a project you HAVE TO follow! Follow the #WhitenTeethLikeAProWithColgate conversation to get the inside scoop on the breakthrough for at home teeth whitening.

Colgate Optic
White Expert

Date: 20 Oct – 21 Nov 2022

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About the project

If you’re a lover of long-wear foundation and you’re looking for a new foundation fave then this is a project you HAVE TO follow! Avon’s Power Stay Foundation promises to stand the test of time, giving you a flawless finish while you go about your day, face first! We’ve recruited a trial team of 150 Makeup Mavericks to put this foundation to the test and to let us know if it lives up to the hype and if it delivers on the promise of long-lasting coverage. Will they #ChooseAvonPowerStayFoundation? Follow the conversation to find out + stand a chance to WIN!

Avon PowerStay
Foundation

Date: 30 Aug – 26 Sep 2022

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Oh So Heavenly

Date: 05 Sep – 19 Sep 2022

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About the project

If you’re a skincare addict looking for affordable and effective skincare solutions, someone who looks after their skin and insists on using products that are dermatologist approved and clinically tested, and if you’ve experienced pigmentation or ageing skin then this is a project you HAVE TO follow! We’ve recruited a trial team of skinfluencers to put #OSHFACECARE to the test and to let us know if they FEEL and SEE  the difference!  Follow the conversation to learn more about #OSHFACECARE!

About the project

If you’re a skincare addict looking for affordable and effective skincare solutions, someone who looks after their skin and insists on using products that are dermatologist approved and clinically tested, and if you’ve experienced pigmentation or ageing skin then this is a project you HAVE TO follow! We’ve recruited a trial team of skinfluencers to put #OSHFACECARE to the test and to let us know if they FEEL and SEE  the difference!  Follow the conversation to learn more about #OSHFACECARE!

Oh So Heavenly

Date: 05 Sep – 19 Sep 2022

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About the project

If you are a scent-obsessed connoisseur who only buys premium fragrances, this is a project to follow! #ChooseAvonFarawaySplendoria. Avon, has just launched Avon Far Away Splendoria is the world’s 1’st exclusive white oud accord*. We have recruited 150 luxe fragrance lovers to put Far Away Splendoria to the test. They will be trialing the parfum to see if it really is an irresistible luxury for less. Will they #ChooseAvonFarAwaySplendoria? Follow the conversation to find out and WIN

*Unique ingredients blended to create a one-of-a-kind scent, exclusive to Avon.

Avon Far Away
Splendoria

Date: 21 July – 22 Aug 2022

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GynaGuard Teen

Date: 13 June - 01 July 2022

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About the project

Are you a teen girl or mom of a teen girl, looking for proper hygiene tips to help you/your teen daughter navigate the changes that come with puberty that will leave you feeling empowered, confident and feeling fresh? If this sounds like you, then this is the project you HAVE TO follow! 

Introducing GynaGuard’s NEW Moisturising Daily Gentle Intimate Body Washes for Teens. Follow the conversation #KnowledgeIsGrlPower and stand a chance to WIN!

About the project

Are you a teen girl or mom of a teen girl, looking for proper hygiene tips to help you/your teen daughter navigate the changes that come with puberty that will leave you feeling empowered, confident and feeling fresh? If this sounds like you, then this is the project you HAVE TO follow! 

Introducing GynaGuard’s NEW Moisturising Daily Gentle Intimate Body Washes for Teens. Follow the conversation #KnowledgeIsGrlPower and stand a chance to WIN!

GynaGuard Teen

Date: 13 June - 01 July 2022

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About the project

Breakouts, acne, pimples, and oily skin – if you want to fix it all but have no idea where to begin, this is the project you HAVE to follow! PLUS, STAND A CHANCE TO WIN your share of 12 Protex Face hampers when you enter the Protex Face Q&A Challenge!

Protex Face

Date: 14 Feb - 14 Mar 2022

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Hoity Toity

Date: 01 - 21 Feb 2022

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About the project

Need new fragrances to match your sexy, sassy self? Stand a chance to WIN them with Hoity Toity! If you’re a boujee, fragrance-obsessed queen that loves to enter the room only to leave people wondering “WHO’S THAT GRL?”, then this is the project you have to follow! #HoityToityGloUp 

About the project

Need new fragrances to match your sexy, sassy self? Stand a chance to WIN them with Hoity Toity! If you’re a boujee, fragrance-obsessed queen that loves to enter the room only to leave people wondering “WHO’S THAT GRL?”, then this is the project you have to follow! #HoityToityGloUp 

Hoity Toity

Date: 01 - 21 Feb 2022

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